'Mantervention' Screening in Atlanta Uses New Methods to Reach College Students

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The new feature film MANTERVENTION will be released theatrically in Atlanta for one night only at the Landmark Midtown Art Cinema located at 931 Monroe Dr. NE on Sept. 25 at 8 p.m. Tickets are available to the public on BrownPaperTickets.com with complimentary tickets provided to the first 100 people to use promo code ‘MANATL’. Regular tickets are priced to cover costs only at $6 each.
Hollywood has struggled recently with the college-age demographic, but by teaming up with IZEA.com which handles social media marketing for companies such as Audi and Revlon, and Gotcha Ride who has conducted unique on-campus direct marketing campaigns for companies including Coca-Cola, the production company behind “MANTERVENTION” (Scatena & Rosner Films) is taking an experimental approach to tapping into this hard-to-convince audience.
Included among the campuses where Scatena & Rosner Films are marketing are Arizona State, Auburn, Clemson, Florida State, Georgia Tech, North Carolina State, Texas A&M, University of Alabama, and University of Florida.
This truly is a college comedy as it was inspired by now E.R. doctor, Juan Gallego’s experiences while attending Florida State University as an undergraduate. He recalls, “My friends back at the frat house in Tallahassee remember me as the comedian always writing funny notes. This is just a longer ‘note’.” The film stars Chloe Bridges (“Pretty Little Liars,” “The Carrie Diaries”), Nick Roux (“Jane by Design”), Travis Van Winkle (TNT’s “The Last Ship”), and several featured roles including Mario Van Peebles (“Ali”), Rich Franklin (UFC Champion), and Daniel Cormier (UFC fighter). The story of “MANTERVENTION” follows a heartbroken college student convinced that romance is dead until his best friend puts him through an unorthodox ‘mantervention’ to help him get over the ex and move onto the next.
Scatena & Rosner Films is a production and film finance company whose credits include films such as “Filth” (James McAvoy, Jamie Bell), “Imaginary Friend” (Lacey Chabert, Amanda Schull), and the upcoming “Life At These Speeds” (Sam Rockwell, AnnaSophia Robb).

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