Atlanta’s own iconic pop star Usher Raymond IV, known on The Voice TV talent show as Usher, honored supporters of his New Look Foundation last week at a luncheon at Buckhead’s St. Regis Hotel.

“New Look was founded on the principle of collaboration and the ideal of creating youth leaders who aspire to make the world a better place,” Usher told the luncheon crowd of more than 500. “Today is about the individual partnerships with each and every member of New Look’s President circle.”

Usher presented awards to actor and New Look Youth Ambassador Nadji Jeter; Collective Soul’s Ed Roland; Lisa Borders of the Coca-Cola Foundation; and Julie Miller, Accenture Managing Director. Mary Brock, co-owner of the Atlanta Dream and her husband John Brock, chairman and CEO of Coca-Cola Enterprises, served as co-chairs of the President’s Circle Awards Luncheon.

“We honor and recognize the individuals, organization and corporations that are empowering youth as leaders in our communities,” Mary Brock told the gathering. “We all have an important role to play to ensure that the next generation is prepared to leaders who are equipped with the skills they need to succeed.”

The New Look Foundation has worked with more than 13,000 young people in its programs and through its partnerships since it was founded in 1999. The foundation certifies it participants in four leadership pillars talent, education, career and service.

Usher also acknowledge the partnership his foundation has with United Way of Greater Atlanta. Milton Little, president and CEO of the United Way spoke to the importance of the work of the foundation.

“We are pleased to be in partnership with Usher’s New Look Foundation to work with young people to instill these values in the next generation,” Little said.

The luncheon theme, “Honoring Leadership and Service Through Collaboration,” was brought to life by the program participants and honorees. The New Look youth choir performed alongside Ed Roland, singing a rendition of his hit “The World I Know;” New Look alum Georganna ‘DJ Ace Star’ DJed the event, New Look youth alum Tommy Springer Jr. photographed the event and New Look alum James Harris, who is now the Atlanta program coordinator, spoke.

Shawn Wilson, president of Usher’s New Look hosted the event along with Usher and New Look’s President’s Circle Members and Advisory Council. The President’s Circle Awards Luncheon was made possible by Ford Motor Company. For more information about Usher’s New Look, please visit

(Photo: Usher Raymond IV, founder of Usher’s New Look Foundation, addresses supporters at his President’s Circle Awards Luncheon on July 17 at the St. Regis in Buckhead.)

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