Three Atlanta companies were named to the Forbes’ inaugural “America’s Best Small Companies” list.
Forbes said what made these 25 companies unique and illuminate like a beacon among their marketplace rivals is that they “have chosen to be great, instead of big.”
Those three companies are:
- ENT Institute
- Afterburner
- Zifty.com
“Growth is good, but the leaders of these companies have had other, nonfinancial priorities as well, such as being great at what they do, creating great places to work, providing great service to customers, making great contributions to their communities and finding great ways to lead their lives,” Forbes added.
Here is the criteria that Forbes used to judge small companies:
The company has been acknowledged as outstanding by those who know the industry best; It has had the opportunity to grow much faster, but its leaders decided to focus on being great rather than just big; It has been recognized for its contributions to its community and to society; It has maintained its financial health for at least ten years by having a sound business model, a strong balance sheet and steady profit margins; It is privately owned and closely held. It is human-scale, meaning frontline employees have real interaction with top leaders; It has both charisma and mojo. When a leader has charisma, you want to follow him or her. When a company has mojo, you want to be connected with it.”
Log onto forbes.com to see what they had to say about the metro Atlanta companies.
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