Jesse Jackson Launches King Day at Auto Show

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    jesse_jackson_sr_column.jpgAll roads lead to the North American International Auto Show (NAIAS), as Rainbow PUSH Coalition, an initiative of the Citizenship Education Fund (CEF), celebrates the birthday of Dr. Martin Luther King, Jr., on Monday, Jan. 20, 2014 at 5 p.m. in the Atrium of the newly expanded Cobo Center.

    This year’s theme, “The Dream is Alive,” captures the indelible spirit of Rev. Dr. Martin Luther King that lives in each of us today. Rev. Jesse L. Jackson, Sr., founder and president of Rainbow PUSH Coalition, will give remarks as the great civil rights leader is honored. If Dr. King were alive, he would be 85 years old this year.

    This marks the first year that his birthday has been honored at the North American International Auto Show. There are plans to celebrate his birthday annually on the national holiday during the auto show. The Mumford High School Chorale, Cass Technical High School Chorale and the Martin Luther King Dance Workshop will perform at this memorable event. In addition, each school has committed to perform community service in honor of Dr. King’s life of social justice. Rainbow PUSH Coalition will contribute financially to each school. Bankole Thompson, editor of the Michigan Chronicle, will serve as master of ceremonies.

    “It is expedient that we celebrate Dr. King’s birthday at the North American International Auto Show. His life embodied inclusiveness and much of the diversity gains in the auto industry began with his dream,” Jackson said. “One could argue that African Americans and other minorities would not have achieved the unparalled successes as executives, dealers and suppliers had he not lived. But there is still much work to be done.”

    The celebration is open to the public but that does not grant admission to the auto show.

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