It’s a whole new world. As we mark our 84th year of publishing, and my 15th year as publisher, we are re-launching our publication into the 21st century as we put a new focus on multi-media engagement with our readers.
Since affiliating with the Real Times Media family of communications companies, we are building our capacity to enhance our publication and our digital platform, as well as begin a new series of special events and editions that will bring our readers and advertisers together in new ways.
In addition to changing the format from a broadsheet to a tabular design, we will aggressively engage Atlanta’s influencers and community leaders through signature events such as a Women of Excellence, Men of Excellence, Pastor’s Salute, and Pancakes & Politics. The innovative Pancakes & Politics is an issues forum series that engages attendees on hot topics facing the community. It is scheduled to begin early in 2013.
Our changes are anchored by the development of a robust digital engagement platform, including a redesigned website, supported by a social media outreach program to promote more interactivity. We hope to leverage our 84-year-history, the explosive changes in digital and social media and the explosive growth of the Atlanta community to shape our next 84 years. We are excited about bringing this multi-dimensional approach to Atlanta in unprecedented ways to increase our connection to the community and establish a strong foothold for the next generation of readers and internet users. Alexis Scott, publisher